Privacy Policy

Last updated: August 2026

At AUS., we respect your privacy and are committed to protecting your personal information.
This Privacy Policy explains how AUS. (“AUS.”, “we,” “us,” or “our”) collects, uses, shares, and protects information when you visit or make a purchase through www.ausattireus.com, interact with our advertisements, subscribe to our communications, or otherwise interact with our services.
By using our website, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect
We may collect information that you provide directly to us, information generated through your use of our website, and information received from third-party services that help us operate our business.
Information You Provide
When you place an order, create an account, subscribe to our emails, contact us, or otherwise interact with AUS., we may collect:
•    Full name
•    Email address
•    Phone number
•    Billing address
•    Shipping address
•    Order and purchase information
•    Account information, if applicable
•    Marketing preferences
•    Customer service communications
•    Information you voluntarily provide to us
Payment information is processed through our payment providers. We do not intentionally store your complete credit or debit card number on our own systems.
Shopify may process information such as your name, billing and shipping addresses, email, phone number, payment information, device information, IP address, and browsing activity on behalf of merchants using its platform. (Shopify)

2. Information Collected Automatically
When you visit our website, certain information may be collected automatically, including:
•    IP address
•    Browser type and version
•    Device type
•    Operating system
•    Approximate geographic location
•    Pages and products viewed
•    Products added to your cart
•    Referring website or advertising source
•    Date and time of your visit
•    Website interactions
•    Browsing and purchasing activity
We may collect this information through cookies, pixels, tags, SDKs, analytics tools, and similar technologies.
These technologies help us operate our website, understand how customers use our store, improve our services, measure advertising performance, and provide more relevant advertising.

3. Cookies and Tracking Technologies
AUS. uses cookies and similar technologies to operate and improve our website.
We may use these technologies for:
•    Shopping cart functionality
•    Website preferences
•    Website analytics
•    Performance measurement
•    Advertising measurement
•    Retargeting and personalized advertising
•    Fraud prevention
•    Understanding how visitors interact with our website
Some cookies and tracking technologies are operated by third parties on our behalf or as part of their own services.
Depending on your location and applicable law, you may have choices regarding certain cookies, targeted advertising, and the sharing of information for advertising purposes.
You can also control or disable certain cookies through your browser settings. However, disabling cookies may affect some features of our website.

4. Services and Technologies We Use
To operate AUS. USA, we use third-party services that may process certain personal information.
Shopify
Our online store is powered by Shopify. Shopify provides our e-commerce infrastructure, including store functionality, checkout, order management, and related services.
Shopify may process customer information on our behalf to help us operate our store, process transactions, fulfil orders, prevent fraud, and provide other Shopify services. (Shopify)
Shopify Shipping and USPS
We use Shopify Shipping to manage shipping and fulfilment, including shipping services provided by carriers such as USPS.
When you place an order, information necessary to fulfil and deliver your order may be shared with Shopify, USPS, and other applicable shipping or fulfilment providers. This may include your name, shipping address, contact information, order details, and tracking information.
These providers use this information to process and deliver your order.
Klaviyo
We may use Klaviyo to manage email marketing, customer communications, and related marketing activities.
If you subscribe to our marketing communications, Klaviyo may process information such as your name, email address, purchase history, website activity, and marketing preferences on our behalf.
You may unsubscribe from marketing emails at any time by using the unsubscribe link included in our emails.
Google Analytics
We use Google Analytics to understand how visitors use our website and to measure website performance.
Google Analytics may collect information such as device information, IP-related information, browsing activity, and interactions with our website.
We use this information to understand traffic, improve our website, and analyse customer behaviour.
Google Ads
We may use Google Ads and related Google advertising technologies to advertise AUS. products, measure advertising performance, and understand whether advertising campaigns result in visits or purchases.
These technologies may use cookies or similar identifiers to help measure and personalize advertising, subject to applicable settings and laws.
Meta
We use Meta advertising technologies, including the Meta Pixel, to measure advertising performance, understand how visitors interact with our website, build advertising audiences, and deliver or optimize advertisements on Meta platforms.
Depending on your settings and applicable law, information about your activity on our website may be shared with Meta through these technologies.
TikTok
We use TikTok advertising technologies, including the TikTok Pixel, to measure advertising performance, understand website activity, build advertising audiences, and deliver or optimize advertisements on TikTok.
Depending on your settings and applicable law, information about your activity on our website may be shared with TikTok through these technologies.

5. How We Use Your Information
We may use personal information to:
•    Process and fulfil orders
•    Process payments
•    Ship and deliver purchases
•    Provide order and shipping updates
•    Provide customer support
•    Respond to inquiries
•    Manage customer accounts
•    Send transactional communications
•    Send marketing communications were permitted
•    Provide personalized or relevant advertising
•    Measure advertising performance
•    Analyse website traffic and customer behaviour
•    Improve our products, website, and services
•    Detect and prevent fraud or unauthorized activity
•    Maintain website security
•    Comply with legal obligations
•    Enforce our policies and protect our rights
We aim to collect and retain information that is reasonably necessary for legitimate business purposes and to protect the information we maintain. The FTC recommends that businesses limit the personal information they collect and retain to what they have a legitimate business need for and protect information appropriately. (Federal Trade Commission)

6. How We Share Your Information
We may share personal information with third parties when reasonably necessary to operate our business and provide our services.
These parties may include:
•    Shopify
•    Shopify Shipping
•    USPS and other applicable shipping carriers
•    Payment processors
•    Klaviyo
•    Google Analytics
•    Google Ads
•    Meta
•    TikTok
•    Website and technology providers
•    Fraud prevention and security providers
•    Customer support providers
•    Professional advisers
•    Government authorities or law enforcement when legally required
We may also share information when necessary to protect the rights, property, safety, or security of AUS., our customers, or others.
Third-party services may process information according to their own privacy policies and terms. Shopify specifically notes that merchants commonly use non-Shopify services such as apps, payment gateways, and shipping providers, and that those services have their own privacy practices. (Shopify)

7. Advertising and Analytics
AUS. uses analytics and advertising technologies to understand website activity and measure the effectiveness of our marketing.
These include:
•    Google Analytics
•    Google Ads
•    Meta Pixel
•    TikTok Pixel
•    Klaviyo
•    Shopify analytics and related technologies
These services may collect information about your device, browser, website activity, interactions, purchases, and advertising engagement.
We may use this information to:
•    Measure advertising campaigns
•    Understand which advertisements lead to purchases
•    Create or improve advertising audiences
•    Show relevant advertisements
•    Limit repetitive advertisements
•    Understand customer journeys
•    Improve our website and marketing
Depending on where you live, you may have the right to opt out of certain forms of sharing or targeted advertising.

8. Your Privacy Choices
You may have certain rights regarding your personal information depending on your state of residence and applicable law.
These may include the right to:
•    Know what personal information we collect and how it is used
•    Request access to personal information
•    Request correction of inaccurate personal information
•    Request deletion of certain personal information
•    Opt out of certain sales or sharing of personal information
•    Opt out of certain targeted or cross-context behavioural advertising
•    Opt out of marketing communications
•    Limit certain uses of sensitive personal information where applicable
•    Receive equal treatment when exercising applicable privacy rights
These rights are subject to applicable legal exceptions and limitations. (California Department of Justice)
To submit a privacy request, contact us at:
ausattireus@gmail.com
We may need to verify your identity before completing certain requests.

9. California Privacy Rights
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).
Depending on applicable law, California residents may have rights to:
•    Know what categories of personal information are collected
•    Know how personal information is used and disclosed
•    Request access to personal information
•    Request deletion of personal information, subject to exceptions
•    Request correction of inaccurate personal information
•    Opt out of the sale or sharing of personal information
•    Opt out of certain targeted or cross-context behavioural advertising
•    Limit certain uses and disclosures of sensitive personal information
•    Not be discriminated against for exercising applicable privacy rights
California law specifically recognizes the right to opt out of the sale or sharing of personal information, including certain sharing for cross-context behavioural advertising. (California Department of Justice)
To exercise an applicable California privacy right, contact:
ausattireus@gmail.com
We will process requests in accordance with applicable law.

10. Global Privacy Control
Where required by applicable law, AUS. will honour legally recognized privacy signals, such as the Global Privacy Control (GPC), for applicable opt-out requests.
California recognizes a user-enabled Global Privacy Control as one method for consumers to communicate an opt-out of the sale or sharing of personal information. (California Department of Justice)

11. Marketing Communications
If you subscribe to AUS. marketing communications, we may send you:
•    New collection announcements
•    Product launches
•    Restock notifications
•    Promotions
•    Special offers
•    Brand updates
You can unsubscribe from marketing emails at any time by clicking the unsubscribe link included in the email.
Even after opting out of marketing communications, you may continue to receive transactional communications related to an order, such as order confirmations, shipping updates, or customer-service messages.

12. Payment Information
Payments made through our website are processed through third-party payment providers.
AUS. does not intentionally store complete credit or debit card numbers on its own systems.
Payment providers may collect and process payment information according to their own privacy policies and applicable security requirements.

13. Children's Privacy
Our website is not directed toward children under the age of 13, and we do not knowingly collect personal information from children under 13.
If you believe that a child under 13 has provided personal information to us, please contact us at:
ausattireus@gmail.com
We will take appropriate steps to address the situation.

14. Data Security
We take reasonable administrative, technical, and organizational measures designed to protect personal information from unauthorized access, use, alteration, disclosure, or destruction.
However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.
The FTC recommends that businesses maintain appropriate security practices, limit access to personal information, and securely dispose of information when it is no longer needed. (Federal Trade Commission)

15. Data Retention
We retain personal information for as long as reasonably necessary to:
•    Provide our products and services
•    Fulfil and maintain records of transactions
•    Provide customer support
•    Prevent fraud and abuse
•    Resolve disputes
•    Comply with legal, tax, accounting, and regulatory obligations
•    Enforce our agreements
•    Protect our legitimate business interests
When personal information is no longer reasonably necessary, we may delete, anonymize, or securely dispose of it, subject to applicable legal requirements.

16. Third-Party Websites
Our website may contain links to third-party websites, including social media platforms, payment services, advertising platforms, or other external websites.
AUS. is not responsible for the privacy practices, content, or security of third-party websites.
We encourage you to review the privacy policies of any third-party service before providing personal information.

17. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business, website, technology, services, or applicable laws.
When we make changes, we will update the “Last updated” date at the top of this page.
We encourage you to review this Privacy Policy periodically.

18. Contact Us
If you have questions about this Privacy Policy, your personal information, or our privacy practices, please contact us:
AUS.
Email: ausattireus@gmail.com
Website: www.ausattireus.com